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Experiential Luxury

Registration Status:
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Event Date:

Event Time:
3:00 pm - 6:30 pm

Category:
Oregon Chapter CMAA

Event Location:
Waverley Country Club

Experiential Luxury

Presentation by Dipra Jha, Scholarly Associate Professor, WSU School of Hospitality Business Management

As the hospitality industry transitions from a service delivery model to an experience paradigm, private clubs must innovate and deliver exceptional  experiences for their members.  Curating these experiences demands skills and strategies that combine built environments, technology and AI integration, creative personalization, intentional exclusivity, and servicescape.  Participants attending this session will engage with global case studies in experiential luxury and learn from real world examples.  They will come away with ideas on how to implement these concepts to create WOW at their clubs.

2:45pm Registration and Welcome

3:00 - 5:00pm Program

5:00-6:30pm Reception

Price: $35 for Members, Associates, Affiliates & Partners  $50 for Guests

Location:  Waverley Country Club